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Abstract
This qualitative research aimed to explore the dimensions of service quality provided
by primary care unit as perceived by customer Ratsada District and Huaiyot District ,
Trang Province . The sample were : 2 health care volunteer , 1 community leader , 1
government official , 1 agriculture , and 1 vender gather data by interview deeply one
by one , analyse data by substance analysis , make questions for research. What dose it
mean for dimension of service quality of clinic in accordance with your acknowledge
The result research 8 dimensions of service quality provided by primary care unit as perceived
by customer : 2 health care volunteer , 1 community leader , 1 government official , 1 agriculture
,and 1 vender perception by customer who use service in the following 8 dimension are that
place , equipment and personnel are ready , official is good relationship , respond to request of
people who use service , give service equably , official is convinced , understand and sympathize
with people who use service , be confident of service and official understand and takes care
of community and be relate other organizations . These data are useful and path to develop the
dimension of service quality of clinic that can respond to request of people who use service .
Key Word :
dimension of service quality , service quality , perceived
